THE TEXAS WINE BUYING EVENT OF THE YEAR

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OCTOBER 17TH

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JOHNSON CITY, TX

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THE TEXAS WINE BUYING EVENT OF THE YEAR - OCTOBER 17TH - JOHNSON CITY, TX -

Two people hugging at an outdoor event with tents and booths in the background. One person is wearing a navy blue shirt and sunglasses, and the other is wearing a red racing jacket with various patches. They are holding glasses of wine.
People standing around a table with wine bottles at an outdoor event, under a white canopy with blurry string lights in the background.
A woman with long red hair, wearing a white t-shirt and jeans, is smiling and interacting with another woman who is pointing and wearing sunglasses and a gray shirt. They are at a table in a rustic indoor setting, likely at a market or fair, with various bottles, signs, and bags on the table, and other people in the background.

JAM TICKET TYPES

PRE-SALE
GA TICKET - $59

INCLUDES:

  • Festival admission beginning at 1:00 PM

  • Wine tastings from participating wineries

  • Official Texas Wine Jam tasting glass

  • Festival tote bag

  • Buy Wine. Get Wine.

  • Complimentary bottled water

  • Bottle check service

  • Access to Spotlight Sessions (space permitting)

PRE-SALE
VIP TICKET - $79

INCLUDES:

  • Everything included with General Admission, plus:

  • Early Festival Entry at 12:00 PM

  • Official Texas Wine Jam insulated wine tumbler

  • Access to the Sponsored VIP Lounge

  • Preferred seating at Spotlight Sessions

  • One additional Jam Ring Toss opportunity for every six bottles purchased

*Designated Driver and <21 passes available for $29

TX BUBBLES
& BRUNCH - $49

INCLUDES:

  • Festival admission beginning at 1:00 PM

  • Unlimited wine tastings from participating wineries

  • Official Texas Wine Jam tasting glass

  • Festival tote bag

  • Complimentary bottled water

  • Bottle check service

  • Access to Spotlight Sessions (space permitting)

purchase tickets

JAM SCHEDULE

10:30 AM – Texas Bubbles & Brunch

12:00 PM – VIP & Early Access Entry

1:00 PM – General Admission Gates Open

12 PM • 2 PM • 4 PM – Jam Sessions

6:00 PM – Festival Concludes

REFUND POLICY & INCLEMENT WEATHER

Texas Wine Jam is a rain-or-shine event. In the event of severe weather or other conditions that make it unsafe to proceed, the festival will be rescheduled for Sunday, October 18, 2026.

If the festival cannot be held on either date due to circumstances beyond our control, ticket holders will receive admission to the 2027 Texas Wine Jam. Tickets are non-refundable.

Refund Policy:

  • 100% refundable through September 17, 2026 at 12 PM

  • 50% refundable through September 30, 2026 at 12 PM

  • Non-refundable after October 1, 2026 at 12 PM

A woman wearing a pink hat with a leopard print band, a white T-shirt with 'Texas Wine Jam' and various winery logos, and jeans standing at an outdoor booth during a festival or event, with blurred tents and people in the background.

WHAT YOU
CAN BRING

  • Lawn chairs & concert blankets

  • Leashed dogs

  • Cash and credit cards accepted

WHAT YOU
CAN’T BRING

  • Outside food or beverages

  • Weapons of any kind

TWJ SPONSORS & PARTNERS

Johnson City Texas logo with the tagline "there's more to explore."
Logo for Uncork Texas Wines featuring the outline of Texas filled with a wine glass silhouette and the words "Texas Department of Agriculture", "Uncork Texas Wines" in purple.
Logo of Carter Creek Winery Resort and Spa in purple text.
Texas wine growers logo features a purple outline of a grapevine with roots, surrounded by the text 'TEXAS WINE GROWERS' in purple on a black background.
A stylized recycling symbol made of dark purple and black bottle shapes with the words "EMPTY HARVEST" below in purple text.
H-E-B logo in purple and black.
The logo of the Wine & Food Foundation featuring the foundation's name in purple text.
Purple flower with the word "FROST" in large purple letters below it.
Logo for Texas Hill Country Wineries featuring a grape cluster above the text.
Logo featuring a wine bottle pouring wine into the letter 'X' in the word 'TEXAS,' with the text 'WINE LOVER' beneath it.
The logo of TRB, featuring a purple star and abstract design, with the letters 'TRB' in purple text.
Purple circular logo with a sketch of a house, trees, and a horse. The text reads "Wenusa Ranch."
Pecan Street Brewing logo featuring a dark maroon hexagon with a rising sun at the top and text indicating it was established in 2011, located in Johnson City, Texas.
Logo featuring a black dragon with purple text that reads 'Buyers Barricades'.

Interested in becoming a Texas Wine Jam partner or sponsor?
Let's build something together. → Learn More