THE TEXAS WINE BUYING EVENT OF THE YEAR

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OCTOBER 17TH

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JOHNSON CITY, TX

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THE TEXAS WINE BUYING EVENT OF THE YEAR - OCTOBER 17TH - JOHNSON CITY, TX -

SPOTLIGHT SESSIONS

Go beyond the tasting room.

Spotlight Sessions put you face-to-face with the winemakers, growers, and industry leaders shaping the future of Texas wine. Hear their stories, ask questions, taste along, and experience Texas wine from the inside out.

What to Expect

  • Winemaker panels

  • Guided tastings

  • Vineyard & viticulture discussions

  • Behind-the-scenes stories

  • Texas wine trends

  • Audience Q&A

Seating

Spotlight Sessions are included with your festival admission and are available on a first-come, first-served basis.

VIP guests receive preferred seating for every Spotlight Session.

Space is limited, so we recommend arriving early.

2026 Schedule

1PM - 2:30 PM - 4PM

Session Announcement Coming Soon


A man in an orange jacket and a backward baseball cap is giving a presentation on sustainability in Texas to an audience. He is holding a glass of wine and gesturing with his other hand. A woman on the right is standing near a projector and laptop, listening. The presentation slide behind them discusses the importance of sustainability and related topics.

HOW IT WORKS

TWJ SPONSORS & PARTNERS

Johnson, TX city slogan 'there's more to explore' in purple text with a white background.
Logo for Uncork Texas Wines, featuring the shape of Texas with a wine glass silhouette in the center, and purple text.
Logo for Carter Creek Winery Resort & Spa in dark purple.
Logo with text 'Texas Wine Growers' surrounding a grapevine seedling in purple on black background.
Recycling symbol with broken bottles inside and the words "Empty Harvest" below.
H-E-B logo with purple and black colors.
Logo for the Wine & Food Foundation featuring stylized grapes and wine glass with purple text.
Purple flower with the word 'FROST' written underneath.
Logo for Texas Hill Country Wineries featuring a cluster of grapes and the business name in purple text.
Logo with a wine bottle pouring wine into the shape of the letter 'X' in the word 'TEXAS', accompanied by the text 'WINE LOVER' underneath.
Sponsor - Texas Regional Bank
Community Partner - Wrenwood Ranch
Community Partner - Pecan Street Brewing
Sponsor -  Buyers Barricades

Interested in becoming a Texas Wine Jam partner or sponsor?
Let's build something together. → Learn More